I specialize in leading creative processes that integrate diverse design disciplines—including visual identity, 2D animation, editorial design, audiovisual production, UX/UI, and conceptual illustration. My approach is not about accumulating techniques, but about strategically weaving them together: understanding the essence of each project, crafting its visual narrative, and translating it into clear, functional, and culturally resonant solutions.

 

I work with visual, audio, and digital media as my artistic medium. I'm interested in design as a symbolic and sensorial system—a way of thinking, feeling, and storytelling.

 

I have directed institutional campaigns, animated short films, cultural web platforms, and emerging brands with strong visual identities. My experience includes remote collaborations with studios, institutions, and artists across Chile, the United States, Germany, Bulgaria, and Mexico, in both institutional and independent contexts. As a creative director, my role goes beyond overseeing deliverables: I develop conceptual frameworks, lead multidisciplinary teams, and craft visual atmospheres with narrative intent.

 

I’m interested in design as a sensitive language—a tool for expressing the human experience within technical, social, and symbolic contexts. I work in both Spanish and English, and my practice remains open to the intersection of the authorial, the institutional, and the experimental. Currently, I focus on projects where aesthetic vision aligns with communicative intent, exploring new forms of storytelling through design.